this pic was of massorie DEHRADUN wen IBN7 was there to shoot the land escape of himalaya....
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MUMBAI:The floodgates have opened, it appears, on TAM Media Research, the agency that provides TV ratings in India. First the Sony Entertainment Television Network, and the Times TV Network informed it late last week that they were discontinuing their subscriptions. NDTV’s missive followed next, saying it too was opting out.
More major broadcasters are slated to write into TAM over the next two or three days saying they are cutting the cord with it. Letters have been prepared, saying they will stop using the data and not renewing their subscriptions. The week ahead obviously is not going to be easy for TAM Media CEO LV Krishnan.
Sources reveal that those who will be joining the ranks include: Star India, (which runs Star Plus, and another 30-odd channels), Viacom18 (Colors, MTV, VH1), Network18 (CNBC, IBN7, CNNIBN, IBN Lokmat) and Zee Entertainment Enterprises LTd which runs (Zee TV and more than 30 other channels). Others too are likely to rush for the exit that leads away from TAM’s data.
The broadcast networks which have decided to not to continue with TAM's TV ratings service account for almost 70-75 per cent of the Rs 14,000 crore-odd annual Indian TV advertising spend. That's a substantial chunk (read substantial clout). Close to about 600 channels - the long tail - fight for the remaining TV ad expenditure. And a large part of these sell their advertising inventory at bulk deals, being happy with whatever comes their way from advertisers. How their programmes are rating plays a very small part in their deal making with media agencies and advertisers.
By all indications, therefore, it seems that the grim reaper seems to be advancing towards TAM Media and the TV ratings service that has been like the gold standard, the barometer, the gauge, for the TV industry for more than a decade. An estimate is that its weekly services have been responsibile for a cumulative Rs 75,000 crore of ad spends since it was set up around 12 years ago.
While LV Krishnan told over the weekend that the ratings firm would continue measuring viewership, with funding from TAM’s owners – Kantar Media and A.C. Nielsen, the road ahead looks set to get even more tortuous for the agency. Reason: with the major broadcasters backing out, an estimated Rs 15-20 crore of TAM’s revenue is likely to evaporate. TAM turned over an estimated Rs 60 crore last year.
The loss of that large piece of revenue is going to be a major blow to its bottom line. “Agreed we will not be able to expand as we have been wanting to,” admits Krishnan “I have been keeping the joint venture partners informed about these developments. We have other subscribers too who subscribe to our services, from the client’s side and from overseas.”
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watch zindagi live with richa aniruddha only on IBN7 every sunday at 11 am and 8 pm.
show that changes life
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Today's Media update - 13th June 2013.. SurYa in Rain Romance - On location and offset interview - SBS and TV in Rathi house - Side effects - SBB Click on the following link to view.
http://www.anasrashid.com/apps/forums/topics/show/8982933-anas-rashid-in-sbs-sbb-if-ibn7-and-e24-updates-march-april-may-and-june-2013
Thanks and Regards,
Moderator
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IBN7 NEWS......me an my big bro great inder mohan singh....
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IBN7 news channel should be banned .. ! :P
They are showing "Nirmal Baba's Nirmal Darbar" in Sponsored Feature... ! ;)
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Fadu Fadu Fadu - BLOCKBUSTER - Chennai Express - Action, Romance, Comedy, Music - Time to GET ON THE TRAIN BABY
Although the Action is not the one we were expecting. But hats off to Rohit Shetty, he portrayed SRK as a Massy Romantic boy
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Breaking News: Maoists attack Dhanbad-Patna Intercity Express near Jamui railway station; five passengers including guard injured; all trains on Howrah-Delhi route stopped;...IBN7
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Was Talking with one Bihar MLA, He said, More then 20 MLA Can left JDU,if JDU Break alliance with BJP
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Cnfss no. 127 .(female,21.riddhima)
to mah didu. Nd all othr membrs of page.
Jst little mstk nd a huge prblm creatd. I duuna knw larka name ids.
If i hurt uh .dn plz frgv me didu. :-( m cnfusd in ids name. :-(
frgv me all.
Admin point > she z jst a inocnt bacchi. Plz frgv hr.
> THE ATTIRE GAL <
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Few colleagues in office have told me that ZL episode on tobacco scared them badly..i am happy :) hope they quit cigarette soon #ZindagiLive
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Just tuned in to "Serial Jaisa Koi Nahin" on "IBN7" tr
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ये है हमारे मीडिया और प्रेस की सच्चाई,
विभिन्न चैनलों से कूदकूद कर IBN7 पर पहुंचे प्रभु
चावला मुख्य
मंत्री के आगे नतमस्तकहोते हुए ...
ये जनाब हमेशा कैमरे के सामने "सीधी बात " करते हैं,
पर आज
सीधे ही नहीं हो पा रहे हैं""
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RT @ AAP... 100% BHARAT SWARAJ EMPOWERMENT FREEDOM OF THE PEOPLE. जनलोकपाल कानून,राईट टू रीकॉल,राईट टू रिजेक्ट, @ www.aamaadmiparty.org, www.indiaagainstcorruption.com, Janlokpal.kanoon@facebook.com, Janlokpal.rti@twitter.com , WE The People Of Bharat Give TAX FUND/Money By Election Vote To Run The BHARAT ( India & Pakistan ) But Govt.,BRITISH INDIA SANDHI 1947, CONGRESS..UPA & BJP..NDA,CBI,POLICE, SC&HC,POLITICS,PAID MEDIA (ZEE NEWS,ABP,NDTV,INDIA TV,IBN7) News, BOLLYWOOD, CRICKET, BRITISH, CHINA, ITLY & PRINT MEDIA Are Looting Our BHARAT PEOPLE TAX FUND By ELECTION VOTE BANK since 1947 & Do Politics by Divide & Rule Hindu Muslim India Pakistan, To Stop The Corruption,Poverty & Staravation in BHARAT, We Have to Get Swaraj, JANLOKPAL KANOON, RIGHT TO REJECT & RECALL & REFORMS & 100% BHARAT CCTV PROCESS & 100% 24 Hrs Free Medical Treatment,EDUCATION, WATER & LIGHT By The BHARAT SWARAJ PEOPLE EMPOWERMENT To Resolve All Problems. Jai Swaraj. #Bijli Pani Rally #QUIT FEAR. RT
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Sir Tushal ne aaj mera room pe aya tha...
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This video is public. Suraj and Bhabho - Matka Drama and SurYa in MCI Promo Shoot - SBS www.anasrashid.com/apps/forums/topics/show/8982933-anas-rashid-in-sbs-sbb-if-ibn7-and-e24-updates-march-april-may-and-june-2013
Thanks and Regards,
Moderator.
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